But the rapacious coverage is unlikely to ease. India’s television media operates under the principle of self-regulation, and is nominally supervised by the independent — and largely toothless — News Broadcasting Standards Authority.
“There is almost no regulation worth its name”, said analyst Seshu.
“The channels pretty much do what they want.”
Although rising viewership has brought some relief to a television industry reeling from pandemic-induced job cuts, its slide into sensationalism has grim implications for India, she warned.
“The government already does its best to dismiss the media, with a prime minister who doesn’t believe in holding press conferences”, she said.
“Now, thanks to these channels, public trust in the media’s role as a watchdog is also slipping away.”