State media has led cheerleading for a national spirit of self-reliance, championing those in self-imposed quarantine as “frontline prevention warriors”.
The upbeat jingle “Go Away Corona”, blasted from loudspeakers on trucks spraying disinfectant, urges people to wash their hands, eat healthily and stay inside.
“People are the key” is Myanmar’s motto of the moment, repeated in speeches by civilian leader and COVID-19 taskforce head Aung San Suu Kyi.
She remains a heroine for most within Myanmar in spite of her tarnished reputation abroad.
A video of Suu Kyi demonstrating hand-washing has clocked up likes online, while her supporters jumped to follow her new Facebook account, opened during the crisis to communicate better with a country addicted to the platform.
She is herself an authority on self-isolation, having languished under house arrest for a total of 15 years in the junta era.
After her release in 2010, she described how she would meditate, listen to the radio and read voraciously.