Denise Sung Reaches Finals in Amazon Small Business Awards

Oct 28, 2019 | AA, BIZ, GREEN, NEWS, Taiwan

Taiwanese businesswomen Denise Sung is finally gaining media attention as she was hailed as one of the finalists of the Small Business Owner Under 30 Award by Amazon. The award aims to highlight top entrepreneurs and businesses.

Watex Green Living Founder Denise Sung was declared one of the finalists for Amazon’s Small Business Owner Under 30 of the Year Award. She bested over 1,300 applicants who sell on Amazon stores. The contest which will be voted upon by its customers until November 8.

Sung was selected based on her vision and origin, as well as customer-centricity, innovation, and value. Her company enables people to have urban gardening products that are designed to be used by all ages and all housing units. This is especially helpful in those who live in small apartments and condominiums but still want to try their luck at gardening.

Her Inspiration

Without her Asian roots, Sung wouldn’t have thought about an idea for her business. She shared that as she was growing up in Northern Taiwan, she spent a lot of time with her late uncle in his vegetable garden. Because of this priceless experience, she wanted to make gardening accessible for people who don’t have the luxury of space.

“I’m doing what I’m most passionate about: green living. Our products are a no-brainer, and the installation is straightforward — you can set up a home garden in less than 30 minutes and have veggies when they are ripe,” she said.

Sung was inspired to create gardens for city-dwellers after seeing her uncle grow veggies during her childhood in Taiwan. She credits her parents who seeded the initial investment for her successful business.

“My tip that might help other young entrepreneurs is to find people who believe in you and want to see you succeed.”

Amazon Content

According to the Asian girl boss, she is mostly focused on Amazon’s customer reviews & questions section to gain direct feedback from her customers. This helps her deliver the right product to people and make their experience better.

Sung is competing with Joe Chocolate Co, Bedtime Bulb, Player Ten Games, Habit Nest, and Renova Medical Wear. The winner will receive six months of dedicated Amazon account management, a trip to Amazon’s headquarters in Seattle, sponsored products advertising credits, and promotion on Amazon.com.